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Creativity Quartet 2020
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Quartet!

The Creativity Quartet 2020 are 52 playing cards with 52 corresponding articles on Creativity. The Creativity Quartet 2020 is for professionals that want to understand creativity in its richness, to be able to make better use of their own creativity and problem-solving abilities. And for those who want to facilitate the creativity of others. It is our assumption is that if you have more understanding about what you are doing when you are trying to use your creativity, you will be better at it. So go for it!

Wanna have the Creativity Quartet 2020? Inspiration for inspiration

You can have one from the 21st of March 2020: the start of Spring. It doesn’t cost you any money, you pay with inspiration. Either we have a coffee, you send us a book or article, link us to a person, point us to a website, or whatever you think might be valuable for us.

Send us an e-mail (willemijn@creativityn.com) or contact us through the website if you want this inspiration for inspiration.

deliberate-creativity-methods
design thinking creativity creativiteit deliberate methods

CQ24: The 3 secrets of Design Thinking

28/06/2020 |

Design Thinking is hot. Most non-design professionals know ‘the design process’ as a method called Design Thinking. A potential reason for its popular

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deliberate-creativity-methods
creativity creativiteit CPS

CQ23: Creative Problem Solving, the ins and outs

05/06/2020 |

As the term implies, CPS is a method to train people on how to enhance their creativity and become more ‘creative’ problems-solver. I am positive that

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deliberate-creativity-methods
creativity creativiteit deliberate methods

CQ22: Deliberate creativity methods

31/05/2020 |

Can we be creative by choice? The word ‘deliberate’ implies we can. In this chapter I will describe four methods all based on the idea that we can be

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theoretical-models-on-creativity
Creativity creativiteit Cognitive Analytical Model

CQ21: How do people solve problems?

24/05/2020 |

The Cognitive Analytical Model (CAM) is described by Robert W. Weisberg in his 2006 book: Creativity: Understanding Innovation in Problem Solving, Sci

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theoretical-models-on-creativity
creativity creativity Geneplore

CQ20: Geneplore: theory ready for practical use

16/05/2020 |

Geneplore is a merge of two words: generate & explore (Finke, et al., 1992). The Geneplore model is described in a book called Creative Cognition,

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theoretical-models-on-creativity
Creativity creativiteit Amabile

CQ19: Three Components of Creative Performance by Amabile

10/05/2020 |

Teresa Amabile (1950-going strong), distinguished and retired Harvard Professor, but as many retired professors, still working. Last Summer at the Cre

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theoretical-models-on-creativity
creativity creativiteit wallas

CQ18: Preparation, Incubation, Illumination, Verification

01/05/2020 |

You know that feeling when you finish a book, close the cover, hold it in front of you, and you think: ‘WOW!’? I had that with the Art of Thought from

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theoretical-models-on-creativity
creativity creativiteit theoretical models

CQ17: Theoretical models on creativity, where to start?

21/04/2020 |

There are as many theoretical models on creativity as models in the first episode of a new season of America’s Next Top Model. Fortunately, we have a

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creativity-discussions-in-research
creativity creativiteit creative thinking

CQ16: There is no such thing as Creative Thinking

19/04/2020 |

I finished Robert Weisberg’s 600+ page book on creativity in 2016. Weisberg (2006) concludes that creative thinking doesn’t exist. He makes a strong c

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creativity-discussions-in-research
creativity creativiteit innovation

CQ15: What is the difference between creativity and innovation?

12/04/2020 |

I recently became the new President of the European Association of Creativity & Innovation (EACI)*. From that perspective, it would be nice to cla

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creativity-discussions-in-research
creativity debates

CQ14: What is Creativity?

05/04/2020 |

Understanding how people create has been a serious topic for philosophy since the Renaissance (CQ9). But when Guilford acknowledges creativity to be a

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creativity-discussions-in-research
creativity creativiteit domain specific general trait

CQ13: Could Einstein paint like Picasso?

29/03/2020 |

Could Einstein paint like Picasso? No. And Picasso was no brainiac like Einstein was. We give both men credit for their great creative contributions,

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Wat anderen zeggen

Henk van der Steen (facilitator@Troje)

De Masterclass ‘Creativiteit & Problemen oplossen: hoe zit het nou echt?’ gaf mij een nieuwe, bredere èn diepere kijk op de begrippen creativiteit en probleemoplossing. We denken allemaal wel ongeveer te weten wat het is en hoe het werkt, maar Willemijn brengt je daar als deelnemer een flink stuk verder in. Naast de verrassende theoretische onderbouwing was de workshop erg goed in interactiviteit en de afwisseling van werkvormen. En tot slot is Willemijn als expert en facilitator een hele prettige, energieke en sprankelende persoonlijkheid. Kortom: zeer zeker een aanrader als je denkt alles al te weten over creativiteit, of als je met een team op een creatieve manier aan probleemoplossing wil werken.

Annemarie Boereboom (New Business Developer@Vialis)

Over de Masterclass Creativiteit & Problemen oplossen: hoe zit het nou eigenlijk? Als Innovatie en New Business Developer ben ik dagelijks in mijn werk bezig met creatieve en out of the box ideeën en oplossingen. Hoewel nieuwsgierig naar deze Masterclass was ik ook een beetje bang dat het weer zou eindigen in een brainstormsessie met geeltjes. Het tegendeel was waar! Door de koppeling van wetenschappelijk onderzoek op het gebied van creativiteit aan praktijkcases bracht deze sessie veel meer inzichten dan vooraf verwacht.
Met praktische voorbeelden uit verschillende branches werd een goede brug geslagen met de theorie en welke aanpak nu wel of niet werkt en waarom. Het was echt een verdiepingssessie op het gebied van creativiteit die ik nog niet eerder gezien heb.
Het heeft ons team goede handvatten gegeven om onze eigen creativiteit sessies nog waardevoller te maken. Praktische handvatten en in te zetten tools zijn slechts het topje van deze training, het biedt zoveel meer. Zeker een aanrader voor mensen die meer willen weten over creativiteit en het komen tot vernieuwende oplossingen!

Nel Mostert (facilitator@MCCIM)

It is about time that somebody builds a solid base of the fragmented and therefore heavily under-used collection of creativity research, knowledge & tools. This base that Willemijn is building, will offer the ‘world of creativity’ a balanced view of what it consists of, how it can be applied and, ultimately, how this knowledge can make our world a better world through offering humankind a view of the wealth of connecting possibilities that creativity offers.

Inspiration for inspiration

Would you like to receive the Creativity Quartet 2020 as inspiration? Think about how you can inspire us. For example, we have a coffee, you send us a book or article, link us to a person, point us to a website, etc.  Leave your name and e-mail address and we’ll contact you for further information. We will not use your e-mail address to send you offers and won’t give away your information to other parties.

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